Watch Logo design

As I choose to first focus on 'Horus' for the idea of it being a watch and clock designer I decided to first look at some existing watch designers and their brand identity and history.
Naturally the first designer I decided to look up was Rolex, renowned for their high quality design and craftsmanship their logo is strong and has to be, to support such a well known identity.


On the official website of Rolex they actually have a section on the 'origins' going through brief history starting with founder Hans Wilsdorf, the quest for precision, self winding movement, classic watches, birth of waterproof watches and professional watches.  

I came across this website with a short detailing of research into "The History of the Rolex logo" and found it quite interesting, seeing some links being created through the history of the founder of the company and the possible reason why the logo had been designed.


Again looking further I found this website that was a lot more factual and had very detailed history on the brand from start to present and the partnership of the founders, Hans Wilhelm Wilsdorf and Alfred James Davis, who originally started up a company called 'Wilsdorf and Davis Ltd' in 1905. However from looking at Rolex's official website the only founder named is Wilsdorf so it leads me to think how much of the information is correct.


Another Brand I looked into was Cartier and while researching the logo came across this site where it has a list of ten hand written logos detailing their designers, creation and modification dates unfortunately it lists the designer of Cartier as 'unknown' so I might have to look in to further research to find the designer, however I find this post quite interesting looking at the logos.

Looking on the same site 'LogoDesignLove' I found a few posts that were interesting the history of the Mercedes-Benz logo,  London underground logo and sign history & Evolution of the Brawn logo by Will Munch